Here are the quotes I’ve gotten from various printers, and how I feel about said printers. Unless otherwise specified, the quote is for a 50-page, perfect-bound, full color book, at a quantity of 100 books. My plan is to cover half the cost of the print run with money from the budget, and the other half of the print run with pre-orders. I don’t want to rely on pre-orders for the entire cost of the print run like I did last time: it works when you have a B&W book and can cover the cost of 4 books with a single pre-order. In order to make that happen with this book, I’d have to charge rather high prices, and I don’t want to charge more than I’m comfortable with. The final price point will probably cover printing somewhere between two and three copies of the book.
In descending order of cost:
Blurb.com: has the trim size I want, specializes in coffee-table books. Very high-end paper, a really luxurious feel. Also operates like Lulu; doesn’t give bulk discounts though. Price: a whopping $19.95 a book, and that’s if I trim it by 10 pages. I don’t see this as a viable option.
Collective Copies, Florence, MA: A local company. We use them for Mist-Robed Gate, and Vincent uses their Amherst branch for Dogs in the Vineyard. Our guy there, Steve, is an artiste. He does amazing work with no hassle and a quick turnaround time. No shipping, either! You don’t pay anything until you’ve got the whole order in your hands. Free proof. And he is always really excited about working with us, because our projects are a lot more graphically interesting than the brochures and stuff that Collective usually prints, and it gives him a chance to show off. I’d work with Steve every time I had a project, if I could. They don’t do 8×10″ landscape, however: their biggest landscape trim is 9×7″. I’d be willing to go smaller like that for Steve, but unfortunately, even with a print run of 100, he quoted us an astonishing $16.50 a book. In this case: even more expensive than Lulu. (Who is surprisingly competitive when it comes to bulk pricing on full-color, but we’ll get to that.)
Fidlar Doubleday: I’ve never used them personally, but heard very good things. They never responded to my website query, but a friend set me up with his representative, who was kind and informative and prompt. They didn’t have a problem with the 8×10″ trim size, which was refreshing. Unfortunately, when you divide the setup cost and distribute it through the print run, their estimate is $12.28 a book. However, the representative did email me a few days after the quote and said that if I was getting lower quotes elsewhere, to email him and let him know. Which I plan to do.
Lulu.com: Lulu has a reputation for being overpriced and, in some circles, a fiscally irresponsible choice, only useful if you’re too concerned about whether your game will sell at all to put up any money up front. (Also useful for international publishers who don’t want to hammer US citizens with seriously high shipping costs.) I printed a full-color zine through Lulu a few years back, and the quality was quite high: they use excellent paper, the binding is solid, and the colors seemed surprisingly true, considering the bad things I’d heard about Lulu’s color management issues. They don’t offer the trim size I want, though: their landscape is 9″x7″. However, for a print run of 100 books, their quote is a surprisingly competitive $11.65 a book. Still on the high side, but not THE highest, as I’d expected. Note the nearly $400 difference in total cost between Lulu and the local heroes. It makes me really sad. Even the cost for a print run of one single book from Lulu is only $14.50.
Publisher’s Graphics: Again, I’ve never used them, but people seem to either love or hate these guys. I don’t know if I’ve ever heard complaints about their quality, but I’ve certainly heard it about their customer service and wait times. Their estimate is a tempting $9.50 a book with no setup fee. I’d only feel comfortable using them if I got the manuscript done far ahead of schedule, though.
360digitalbooks.com: I was pointed to these guys by a friend who’d spoken to, but never used them. I don’t know anyone who has, and it makes me nervous, as does the extreme low-ball of $6.76 a book including setup fees. I’d really, really, really want to see a copy of something they printed before I committed my money to them– I’ve learned in the past that you get what you pay for.
Those are the printers I’ve talked to, and their current standings. Crazily enough, I am leaning towards Lulu, but still considering Fidlar. Any suggestions? Places I’ve missed? Ways to cut cost? People who might want to cut me a deal?
Filed under: Blowback by Elizabeth
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